{"id":116761,"date":"2026-04-27T12:26:53","date_gmt":"2026-04-27T15:26:53","guid":{"rendered":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/"},"modified":"2026-04-27T12:26:55","modified_gmt":"2026-04-27T15:26:55","slug":"apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way","status":"publish","type":"post","link":"https:\/\/ubirataonline.com.br\/en\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/","title":{"rendered":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"link_wrapped_content\">\n<div class=\"miso-summary-box\">\n<div class=\"miso-summary-content\">\n<p><span>Summary created by Smart Answers AI<\/span><\/p>\n<h3 class=\"miso-summary-title\" id=\"in-summary\">In summary:<\/h3>\n<ul>\n<li>Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable iPhone, MacBook with OLED touchscreen, and potentially iPad and AirPods models.<\/li>\n<li>The iPhone Ultra represents Apple\u2019s first foldable phone, expected to launch in early 2027 as a premium device separate from the iPhone 18 lineup.<\/li>\n<li>These Ultra-branded products signify Apple\u2019s most expensive and feature-rich offerings, with the MacBook Ultra positioned above the MacBook Pro price point.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<section class=\"wp-block-bigbite-multi-title\"\/>\n<p>Apple is rumored to be introducing one of the biggest upgrades to the iPhone lineup ever this year, with the debut of its <a href=\"https:\/\/www.macworld.com\/article\/2629813\/apple-folding-iphone-ultra-design-display-specs-release.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/2629813\/apple-folding-iphone-ultra-design-display-specs-release.html\">first foldable phone<\/a>. While many members of the press have taken to calling this device the \u201ciPhone Fold,\u201d Macworld has received information that corroborates reports that Apple will instead opt for the \u201cUltra\u201d brand for its new iPhone model.<\/p>\n<p>According to a source familiar with Apple\u2019s plans, the company seems set on expanding its Ultra branding with the new flagship iPhone arriving this fall. Furthermore, our source says Apple is also likely to bring the Ultra branding to the Mac as well.<\/p>\n<h2 class=\"wp-block-heading\" id=\"the-iphone-ultra-is-coming\">The iPhone Ultra is coming<\/h2>\n<p>At this point, it has become clear that Apple is indeed planning to launch its first foldable iPhone later this year. Rather than replacing the Pro models, which are also <a href=\"https:\/\/www.macworld.com\/article\/2953687\/iphone-18-pro-2026-release-date-design-specs-rumors.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/2953687\/iphone-18-pro-2026-release-date-design-specs-rumors.html\">set to receive an upgrade<\/a> this fall, the foldable iPhone will be marketed as a higher-end model of Apple\u2019s smartphone line.<\/p>\n<p>Because of this, many people have been wondering what Apple will call its foldable iPhone. While \u201ciPhone Fold\u201d might seem like the most obvious choice, Apple is expected to go with \u201ciPhone Ultra\u201d as the marketing name for the new phone, according to our sources.<\/p>\n<div class=\"extendedBlock-wrapper block-coreImage undefined\">\n<figure data-wp-context=\"{\" imageid=\"\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-large wp-lightbox-container\"><button class=\"lightbox-trigger\" type=\"button\" aria-haspopup=\"dialog\" aria-label=\"Enlarge\" data-wp-init=\"callbacks.initTriggerButton\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-style--right=\"state.imageButtonRight\" data-wp-style--top=\"state.imageButtonTop\"><br \/>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\"\/>\n\t\t\t\t<\/svg><br \/>\n\t\t\t<\/button><figcaption class=\"wp-element-caption\">\n<p>The iPhone Ultra will be unlike any iPhone Apple has ever sold.<\/p>\n<\/figcaption><\/figure>\n<p class=\"imageCredit\">Foundry<\/p>\n<\/div>\n<p>This <a href=\"https:\/\/www.macworld.com\/article\/3123047\/iphone-18-pro-and-ultra-details-revealed-in-leakers-extensive-qa.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/3123047\/iphone-18-pro-and-ultra-details-revealed-in-leakers-extensive-qa.html\">isn\u2019t the first time<\/a> we\u2019ve heard this name, nor is it the first time Apple has used the Ultra name. If true, this would be a significant expansion of the Ultra line. In 2022, Apple launched the <a href=\"https:\/\/www.macworld.com\/article\/1364168\/apple-watch-ultra-review.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/1364168\/apple-watch-ultra-review.html\">Apple Watch Ultra<\/a> and the <a href=\"https:\/\/www.macworld.com\/article\/620765\/apple-march-8-peek-performance-event-everything-announced.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/620765\/apple-march-8-peek-performance-event-everything-announced.html\">M1 Ultra chip<\/a>. In both cases, \u201cUltra\u201d means the best (and consequently the most expensive) option available.<\/p>\n<p>Our sources also told us that the iPhone Ultra won\u2019t technically be part of the iPhone 18 lineup, which means it won\u2019t have the number 18 in its name, similar to last year\u2019s iPhone Air. However, the iPhone Ultra is expected to be the marquee announcement at the iPhone 18 Pro event in September. According to our source, Apple is working hard to ship the iPhone Ultra alongside the iPhone 18 Pro models this fall without major delays. However, the Ultra models may still hit stores a few weeks later and in smaller quantities.\u00a0<\/p>\n<p>Unlike previous years, Apple <a href=\"https:\/\/www.macworld.com\/article\/2772006\/apple-might-not-release-the-iphone-18-until-2027.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/2772006\/apple-might-not-release-the-iphone-18-until-2027.html\">won\u2019t upgrade the base iPhone<\/a> and iPhone Air this fall, shifting those models to the first half of 2027 alongside the iPhone 18e.<\/p>\n<h2 class=\"wp-block-heading\" id=\"a-macbook-ultra-is-also-in-the-works\">A MacBook Ultra is also in the works<\/h2>\n<p>Interestingly, the iPhone Ultra isn\u2019t the only new \u201cUltra\u201d product Apple has been working on. Our source reports that the upcoming <a href=\"https:\/\/www.macworld.com\/article\/2931833\/touchscreen-macbook-pro-m6-design-processor-specs-release.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/2931833\/touchscreen-macbook-pro-m6-design-processor-specs-release.html\">OLED touchscreen MacBook<\/a> will also use the Ultra branding rather than joining the MacBook Pro line. Like the iPhone Ultra, the MacBook Ultra name has <a href=\"https:\/\/go.skimresources.com?id=111346X1569486&amp;xs=1&amp;url=https:\/\/www.bloomberg.com\/news\/newsletters\/2026-03-08\/apple-to-expand-ultra-lines-after-599-macbook-neo-3d-printed-aluminum-imacs-mmhpa12d&amp;xcust=1-0-3124481-1-0-0-0-0&amp;sref=https:\/\/www.macworld.com\/article\/3124481\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way.html\" data-type=\"link\" data-id=\"https:\/\/www.bloomberg.com\/news\/newsletters\/2026-03-08\/apple-to-expand-ultra-lines-after-599-macbook-neo-3d-printed-aluminum-imacs-mmhpa12d\" rel=\"nofollow\" data-subtag=\"1-0-3124481-1-0-0-0-0\" data-domain-name=\"bloomberg\" target=\"_blank\">previously been rumored<\/a> by Bloomberg and other outlets.<\/p>\n<p><!-- @@AD gpt-leaderboardmainbod-1 PRE @@--><!-- @@AD gpt-leaderboardmainbod-1 POST @@--><\/p>\n<p>The main reason for the Ultra branding is likely similar to the iPhone Ultra: This new MacBook will cost significantly more than the current MacBook Pro and offer an entirely new feature set than the existing models. Therefore, Apple plans to keep the MacBook Pro as a more affordable option for those who don\u2019t need the latest technologies. I<\/p>\n<p>As for the launch, Apple had been planning to release the MacBook Ultra later this year, but the launch is likely to be pushed back to the first half of 2027 due to the <a href=\"https:\/\/www.macworld.com\/article\/3121948\/how-apple-solved-the-ram-crisis-before-it-even-arrived.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/3121948\/how-apple-solved-the-ram-crisis-before-it-even-arrived.html\">recent RAM supply shortage<\/a>.<\/p>\n<div class=\"extendedBlock-wrapper block-coreImage undefined\">\n<figure data-wp-context=\"{\" imageid=\"\" data-wp-interactive=\"core\/image\" class=\"wp-block-image size-large wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/b2c-contenthub.com\/wp-content\/uploads\/2026\/03\/macbookpro16m5max-portar2.jpg?quality=50&amp;strip=all&amp;w=1200\" alt=\"Macbook Pro 16 M5 Max, portarna p\u00e5 h\u00f6ger sida.\" class=\"wp-image-3083067\" width=\"1200\" height=\"800\" loading=\"lazy\"\/><button class=\"lightbox-trigger\" type=\"button\" aria-haspopup=\"dialog\" aria-label=\"Enlarge\" data-wp-init=\"callbacks.initTriggerButton\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-style--right=\"state.imageButtonRight\" data-wp-style--top=\"state.imageButtonTop\"><br \/>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\"\/>\n\t\t\t\t<\/svg><br \/>\n\t\t\t<\/button><figcaption class=\"wp-element-caption\">\n<p>The MacBook Ultra could join the lineup in early 2027.<\/p>\n<\/figcaption><\/figure>\n<p class=\"imageCredit\">Ida Blix<\/p>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"could-airpods-and-ipad-ultra-be-next\">Could AirPods and iPad Ultra be next?<\/h2>\n<p>Along with the iPhone and MacBook, the Ultra branding could also apply to the rumored high-end version of the AirPods with built-in cameras, as well as the <a href=\"https:\/\/www.macworld.com\/article\/2973459\/2026-mac-studio-m5-release-date-specs-price-rumors.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/2973459\/2026-mac-studio-m5-release-date-specs-price-rumors.html\">M5 Ultra expected to arrive with the Mac Studio<\/a>. And if Apple is serious about turning Ultra into a new cross-product tier, the iPad is the obvious next candidate.<\/p>\n<p>Rumors of a larger, <a href=\"https:\/\/www.macworld.com\/article\/3074980\/report-the-giant-foldable-ipad-isnt-dead.html\" data-type=\"link\" data-id=\"https:\/\/www.macworld.com\/article\/3074980\/report-the-giant-foldable-ipad-isnt-dead.html\">potentially foldable iPad<\/a> have been circulating for years. Bloomberg\u2019s Mark Gurman <a href=\"https:\/\/go.skimresources.com?id=111346X1569486&amp;xs=1&amp;url=https:\/\/www.bloomberg.com\/news\/newsletters\/2026-04-26\/new-apple-ceo-john-ternus-first-major-product-is-the-foldable-iphone-road-map-mofu521p&amp;xcust=1-0-3124481-1-0-0-0-0&amp;sref=https:\/\/www.macworld.com\/article\/3124481\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way.html\" data-type=\"link\" data-id=\"https:\/\/www.bloomberg.com\/news\/newsletters\/2026-04-26\/new-apple-ceo-john-ternus-first-major-product-is-the-foldable-iphone-road-map-mofu521p\" rel=\"nofollow\" data-subtag=\"1-0-3124481-1-0-0-0-0\" data-domain-name=\"bloomberg\" target=\"_blank\">reported in his weekly Power On Newsletter<\/a> that this particular device has been a \u201cpriority\u201d for Apple\u2019s new CEO, John Ternus.<\/p>\n<p><!-- @@AD gpt-leaderboardmainbod-2 PRE @@--><!-- @@AD gpt-leaderboardmainbod-2 POST @@--><\/p>\n<p>Like the iPhone and MacBook, an iPad Ultra would be a more expensive and more experimental device. In that context, the \u201cUltra\u201d brand also seems like a perfect fit.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.macworld.com\/article\/3124481\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way.html\">Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Summary created by Smart Answers AI In summary: Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable iPhone, MacBook with OLED touchscreen, and potentially iPad and AirPods models. The iPhone Ultra represents Apple\u2019s first foldable phone, expected to launch in early 2027 as a premium device separate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":116762,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow2JLhCw:productID":"","_gspb_post_css":"","maa_idioma":"","maa_pais":"","footnotes":""},"categories":[2725],"tags":[16448,7766,8045,28835,31535,10412],"class_list":["post-116761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-europe","tag-apples","tag-confirmed","tag-iphone","tag-macbook","tag-roadmap","tag-ultra"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!<\/title>\n<meta name=\"description\" content=\"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ubirataonline.com.br\/en\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way\" \/>\n<meta property=\"og:description\" content=\"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ubirataonline.com.br\/en\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/\" \/>\n<meta property=\"og:site_name\" content=\"Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/portalubirataonline\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/portalubirataonline\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-27T15:26:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-27T15:26:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"682\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@x.com\/ubirataonline\" \/>\n<meta name=\"twitter:site\" content=\"@ubirataonline\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/\"},\"author\":{\"name\":\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#\\\/schema\\\/person\\\/372f87bbd3fdd79b8556b84c98d0bc1c\"},\"headline\":\"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way\",\"datePublished\":\"2026-04-27T15:26:53+00:00\",\"dateModified\":\"2026-04-27T15:26:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/\"},\"wordCount\":800,\"publisher\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg\",\"keywords\":[\"Apples\",\"Confirmed\",\"iPhone\",\"MacBook\",\"roadmap\",\"Ultra\"],\"articleSection\":[\"Europe\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/\",\"name\":\"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg\",\"datePublished\":\"2026-04-27T15:26:53+00:00\",\"dateModified\":\"2026-04-27T15:26:55+00:00\",\"description\":\"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg\",\"contentUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg\",\"width\":1024,\"height\":682,\"caption\":\"The iPhone Ultra will be unlike any iPhone Apple has ever sold.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/ubirataonline.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#website\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/\",\"name\":\"Ubirat\u00e3 Online Not\u00edcias\",\"description\":\"Not\u00edcias de Ubirat\u00e3, regi\u00e3o, Brasil e mundo, com informa\u00e7\u00e3o atualizada e compromisso com o leitor.\",\"publisher\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\"},\"alternateName\":\"Ubirat\u00e3 Online\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ubirataonline.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\",\"name\":\"Ubirat\u00e3 Online Not\u00edcias\",\"alternateName\":\"Ubirat\u00e3 Online\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/portalubirataonline\",\"https:\\\/\\\/x.com\\\/ubirataonline\",\"https:\\\/\\\/mastodon.social\\\/@ubirataonline\",\"https:\\\/\\\/www.facebook.com\\\/groups\\\/311144672285604\",\"https:\\\/\\\/www.facebook.com\\\/UBTAOnline\",\"https:\\\/\\\/www.instagram.com\\\/portalubirataonline\\\/\",\"https:\\\/\\\/twitter.com\\\/ubirataonline\"],\"description\":\"Somos um portal de not\u00edcias independente, criado em 5 de janeiro de 2009, com o objetivo de informar, conectar e valorizar a nossa comunidade de Ubirat\u00e3 e toda aregi\u00e3o. Com conte\u00fado atualizado, confi\u00e1vel e relevante, o Ubirat\u00e3 Online \u00e9 o seu espa\u00e7o para ficar por dentro dos principais acontecimentos locais, regionais, Brasil, Mundo e de interesse geral. Nosso compromisso \u00e9 com a verdade, a transpar\u00eancia e o respeito ao leitor.\",\"legalName\":\"UBIRATA ONLINE NOT\u00cdCIAS\",\"foundingDate\":\"2009-01-05\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/ubirataonline.com.br\\\/faq\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"-24.5361401\",\"longitude\":\"-52.9921776\"},\"telephone\":[\"+5544998308235\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"email\":\"contato@ubirataonline.com.br\"},\"openingHoursSpecification\":{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"00:00\",\"closes\":\"23:59\"},\"email\":\"contato@ubirataonline.com.br\",\"vatID\":\"47.621.418\\\/0001-80\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#\\\/schema\\\/person\\\/372f87bbd3fdd79b8556b84c98d0bc1c\",\"name\":\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\",\"pronouns\":\"Ele\",\"description\":\"Desde 2003 trabalhando com not\u00edcias.\",\"sameAs\":[\"http:\\\/\\\/ubirataoline.com.br\",\"https:\\\/\\\/www.facebook.com\\\/portalubirataonline\",\"https:\\\/\\\/www.instagram.com\\\/ubirataonline_oficial\",\"https:\\\/\\\/x.com\\\/x.com\\\/ubirataonline\"],\"honorificPrefix\":\"Mr.\",\"honorificSuffix\":\"MD\",\"birthDate\":\"1980-06-16\",\"gender\":\"masculino\",\"award\":[\"V\u00e1rios pr\u00eamios de melhor portal da cidade\"],\"jobTitle\":\"Diretor\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/en\\\/author\\\/ubirataonline\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#local-main-place-address\",\"streetAddress\":\"Rua dos Coqueiros, 104 - Bairro Boa Vista, Rua dos Coqueiros, 104 Bairro Boa Vista\",\"addressLocality\":\"UBIRATA\",\"postalCode\":\"85440-000\",\"addressRegion\":\"PR\",\"addressCountry\":\"BR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logoubirataonline-1.webp\",\"contentUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logoubirataonline-1.webp\",\"width\":500,\"height\":500,\"caption\":\"Ubirat\u00e3 Online Not\u00edcias\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"UBIRATA\" \/>\n<meta name=\"geo.position\" content=\"-24.5361401;-52.9921776\" \/>\n<meta name=\"geo.region\" content=\"Brazil\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","description":"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ubirataonline.com.br\/en\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/","og_locale":"en_US","og_type":"article","og_title":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way","og_description":"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable","og_url":"https:\/\/ubirataonline.com.br\/en\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/","og_site_name":"Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","article_publisher":"https:\/\/www.facebook.com\/portalubirataonline","article_author":"https:\/\/www.facebook.com\/portalubirataonline","article_published_time":"2026-04-27T15:26:53+00:00","article_modified_time":"2026-04-27T15:26:55+00:00","og_image":[{"width":1024,"height":682,"url":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg","type":"image\/jpeg"}],"author":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","twitter_card":"summary_large_image","twitter_creator":"@x.com\/ubirataonline","twitter_site":"@ubirataonline","twitter_misc":{"Written by":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#article","isPartOf":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/"},"author":{"name":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","@id":"https:\/\/ubirataonline.com.br\/#\/schema\/person\/372f87bbd3fdd79b8556b84c98d0bc1c"},"headline":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way","datePublished":"2026-04-27T15:26:53+00:00","dateModified":"2026-04-27T15:26:55+00:00","mainEntityOfPage":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/"},"wordCount":800,"publisher":{"@id":"https:\/\/ubirataonline.com.br\/#organization"},"image":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#primaryimage"},"thumbnailUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg","keywords":["Apples","Confirmed","iPhone","MacBook","roadmap","Ultra"],"articleSection":["Europe"],"inLanguage":"en-US","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/ubirataonline.com.br\/en\/#organization"}},{"@type":"WebPage","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/","url":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/","name":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","isPartOf":{"@id":"https:\/\/ubirataonline.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#primaryimage"},"image":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#primaryimage"},"thumbnailUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg","datePublished":"2026-04-27T15:26:53+00:00","dateModified":"2026-04-27T15:26:55+00:00","description":"Summary created by Smart Answers AIIn summary:Macworld reports that Apple is expanding its \u2018Ultra\u2019 branding beyond the Apple Watch to include a foldable","breadcrumb":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#primaryimage","url":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg","contentUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/04\/Apples-\u2018Ultra-roadmap-confirmed-iPhone-MacBook-and-more-on-the.jpg","width":1024,"height":682,"caption":"The iPhone Ultra will be unlike any iPhone Apple has ever sold."},{"@type":"BreadcrumbList","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/ubirataonline.com.br\/"},{"@type":"ListItem","position":2,"name":"Apple\u2019s \u2018Ultra\u2019 roadmap confirmed: iPhone, MacBook, and more on the way"}]},{"@type":"WebSite","@id":"https:\/\/ubirataonline.com.br\/#website","url":"https:\/\/ubirataonline.com.br\/","name":"Ubirat\u00e3 Online Not\u00edcias","description":"Not\u00edcias de Ubirat\u00e3, regi\u00e3o, Brasil e mundo, com informa\u00e7\u00e3o atualizada e compromisso com o leitor.","publisher":{"@id":"https:\/\/ubirataonline.com.br\/#organization"},"alternateName":"Ubirat\u00e3 Online","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ubirataonline.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Place"],"@id":"https:\/\/ubirataonline.com.br\/#organization","name":"Ubirat\u00e3 Online Not\u00edcias","alternateName":"Ubirat\u00e3 Online","url":"https:\/\/ubirataonline.com.br\/","logo":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#local-main-organization-logo"},"image":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/portalubirataonline","https:\/\/x.com\/ubirataonline","https:\/\/mastodon.social\/@ubirataonline","https:\/\/www.facebook.com\/groups\/311144672285604","https:\/\/www.facebook.com\/UBTAOnline","https:\/\/www.instagram.com\/portalubirataonline\/","https:\/\/twitter.com\/ubirataonline"],"description":"Somos um portal de not\u00edcias independente, criado em 5 de janeiro de 2009, com o objetivo de informar, conectar e valorizar a nossa comunidade de Ubirat\u00e3 e toda aregi\u00e3o. Com conte\u00fado atualizado, confi\u00e1vel e relevante, o Ubirat\u00e3 Online \u00e9 o seu espa\u00e7o para ficar por dentro dos principais acontecimentos locais, regionais, Brasil, Mundo e de interesse geral. Nosso compromisso \u00e9 com a verdade, a transpar\u00eancia e o respeito ao leitor.","legalName":"UBIRATA ONLINE NOT\u00cdCIAS","foundingDate":"2009-01-05","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/ubirataonline.com.br\/faq\/","address":{"@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"-24.5361401","longitude":"-52.9921776"},"telephone":["+5544998308235"],"contactPoint":{"@type":"ContactPoint","email":"contato@ubirataonline.com.br"},"openingHoursSpecification":{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"00:00","closes":"23:59"},"email":"contato@ubirataonline.com.br","vatID":"47.621.418\/0001-80"},{"@type":"Person","@id":"https:\/\/ubirataonline.com.br\/#\/schema\/person\/372f87bbd3fdd79b8556b84c98d0bc1c","name":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","pronouns":"Ele","description":"Desde 2003 trabalhando com not\u00edcias.","sameAs":["http:\/\/ubirataoline.com.br","https:\/\/www.facebook.com\/portalubirataonline","https:\/\/www.instagram.com\/ubirataonline_oficial","https:\/\/x.com\/x.com\/ubirataonline"],"honorificPrefix":"Mr.","honorificSuffix":"MD","birthDate":"1980-06-16","gender":"masculino","award":["V\u00e1rios pr\u00eamios de melhor portal da cidade"],"jobTitle":"Diretor","url":"https:\/\/ubirataonline.com.br\/en\/author\/ubirataonline\/"},{"@type":"PostalAddress","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#local-main-place-address","streetAddress":"Rua dos Coqueiros, 104 - Bairro Boa Vista, Rua dos Coqueiros, 104 Bairro Boa Vista","addressLocality":"UBIRATA","postalCode":"85440-000","addressRegion":"PR","addressCountry":"BR"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ubirataonline.com.br\/apples-ultra-roadmap-confirmed-iphone-macbook-and-more-on-the-way\/#local-main-organization-logo","url":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/06\/logoubirataonline-1.webp","contentUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/06\/logoubirataonline-1.webp","width":500,"height":500,"caption":"Ubirat\u00e3 Online Not\u00edcias"}]},"geo.placename":"UBIRATA","geo.position":{"lat":"-24.5361401","long":"-52.9921776"},"geo.region":"Brazil"},"_links":{"self":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts\/116761","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/comments?post=116761"}],"version-history":[{"count":0,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts\/116761\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/media\/116762"}],"wp:attachment":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/media?parent=116761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/categories?post=116761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/tags?post=116761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}