{"id":63503,"date":"2025-08-08T16:41:07","date_gmt":"2025-08-08T19:41:07","guid":{"rendered":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/"},"modified":"2025-08-08T16:41:07","modified_gmt":"2025-08-08T19:41:07","slug":"we-are-moving-away-from-a-hardware-centric-business","status":"publish","type":"post","link":"https:\/\/ubirataonline.com.br\/en\/we-are-moving-away-from-a-hardware-centric-business\/","title":{"rendered":"&#8216;We Are Moving Away From a Hardware Centric Business&#8217;"},"content":{"rendered":"<p><\/p>\n<div style=\"padding: 0px;\">\n<div class=\"story-front\">\n                    <img decoding=\"async\" src=\"https:\/\/www.vgchartz.com\/articles_media\/images\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\" alt=\"Sony Senior VP: 'We Are Moving Away From a Hardware Centric Business'\" border=\"0\" class=\"picture_e\" width=\"641\"\/>\n                <\/div>\n<div style=\"margin-bottom:10px;\">\n<div style=\"float:left; margin-top: -1px; padding-right:15px;\">\n                 <a href=\"https:\/\/n4g.com\/tips?url=https:\/\/www.vgchartz.com\/article\/465430\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business\/&amp;title=Sony Senior VP: 'We Are Moving Away From a Hardware Centric Business'\" target=\"_blank\" rel=\"nofollow\"><br \/>\n                    <img decoding=\"async\" src=\"https:\/\/s2.n4g.com\/gen\/nb-16x16-icon.gif\" border=\"0\"\/><br \/>\n                 <\/a>\n           <\/div>\n<p>\n                 <iframe src=\"https:\/\/www.facebook.com\/plugins\/like.php?href=http%3A%2F%2Fwww.vgchartz.com\/article\/465430\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business\/&amp;layout=button_count&amp;show_faces=false&amp;width=90&amp;action=like&amp;font=trebuchet+ms&amp;colorscheme=dark&amp;height=35\" scrolling=\"no\" frameborder=\"0\" style=\"border:none; overflow:hidden; width:100px; height:20px;\" allowtransparency=\"true\"><\/iframe>\n           <\/p>\n<\/p><\/div>\n<p>by <b><br \/>\n       <a href=\"https:\/\/www.vgchartz.com\/author\/359048\/william-dangelo\/\">William D&#8217;Angelo<\/a><br \/>\n       <\/b>, posted 1 day ago <span style=\"color:#777;\">\/ 7,903 Views<\/span><\/p>\n<p><span>Sony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is moving away from being a &#8220;hardware centric business&#8221; to more of a platform that focuses on community and increasing engagement.<\/span><\/p>\n<p><span>&#8220;In the gaming business, we are moving away from a hardware centric business model more to a platform business that expands the community and increases engagement,&#8221; said Hayakawa.<\/span><\/p>\n<p style=\"text-align: center;\"><span><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.vgchartz.com\/articles_media\/images\/ps5-playstation-5-logo-1.jpg\" width=\"640\" height=\"360\" alt=\"\"\/><\/span><\/p>\n<p><span>Sony in its latest earnings report announced it shipped 2.5 million PlayStation 5 consoles for the quarter ending June 30, 2025 for a lifetime shipment figure of <a href=\"https:\/\/www.vgchartz.com\/article\/465410\/ps5-ships-803-million-units-as-of-june-2025\/\" target=\"_blank\" rel=\"noopener\">80.3 million units<\/a>.<\/span><\/p>\n<p><span>The PlayStation 5 is currently 2.1 million units behind the PlayStation 4 in terms of units shipped. The PS4 through the same amount of time shipped 82.4 million units.<\/span><\/p>\n<p><span>Sony CFO Lin Tao at the same Q&amp;A session did admit PlayStation&#8217;s live service plans have <a href=\"https:\/\/www.vgchartz.com\/article\/465424\/sony-cfo-admits-its-live-service-plans-are-not-entirely-going-smoothly\/\" target=\"_blank\" rel=\"noopener\">not gone smoothly<\/a>, but states progress is being made.<\/span><\/p>\n<p>&#8220;For Q1 the live service ratio was about 40%, for the full year it\u2019s a little less, probably between 20-30%,&#8221; she stated. &#8220;So in terms of the transformation, it\u2019s not entirely going smoothly, but from a longer-term perspective, if you look at the changes over five years you see that there\u2019s definitely been a change.<\/p>\n<p>&#8220;Of course, we recognise that there are still many issues, so we should learn the lessons from mistakes and make sure that we introduce live service content where there\u2019s less waste and it\u2019s more smooth.&#8221;<\/p>\n<hr\/>\n<p><em>A life-long and avid gamer,\u00a0<\/em><a href=\"https:\/\/www.vgchartz.com\/author\/79\/william-dangelo\/\" target=\"_blank\" rel=\"noopener\">William D&#8217;Angelo<\/a><em><span>\u00a0<\/span>was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own<span>\u00a0<\/span><\/em><a href=\"http:\/\/www.youtube.com\/user\/TheAlphaTomato\" target=\"_blank\" rel=\"noopener\">YouTube channel<\/a><em>\u00a0and\u00a0<\/em><a href=\"http:\/\/www.twitch.tv\/trunkswd\" target=\"_blank\" rel=\"noopener\">Twitch channel<\/a><em>. You can follow the author<\/em><em><span>\u00a0<\/span>on<span>\u00a0<\/span><\/em><a href=\"https:\/\/bsky.app\/profile\/trunkswd.bsky.social\" target=\"_blank\" rel=\"noopener\">Bluesky<\/a><em>.<\/em><\/p>\n<p><\/p>\n<h2>More Articles<\/h2>\n<p>\t                  <a name=\"comments\"\/> <\/p>\n<p>      <!-- global_comments_wrap --><\/p><\/div>\n<p><a href=\"https:\/\/www.vgchartz.com\/article\/465430\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business\/\">Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>by William D&#8217;Angelo , posted 1 day ago \/ 7,903 Views Sony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is moving away from being a &#8220;hardware centric business&#8221; to more of a platform that focuses on community and increasing engagement. &#8220;In the gaming business, we are moving away from [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":63504,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow2JLhCw:productID":"","maa_idioma":"","maa_pais":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-63503","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brasil"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>&#039;We Are Moving Away From a Hardware Centric Business&#039; - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!<\/title>\n<meta name=\"description\" content=\"by William D&#039;Angelo , posted 1 day ago \/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ubirataonline.com.br\/en\/we-are-moving-away-from-a-hardware-centric-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&#039;We Are Moving Away From a Hardware Centric Business&#039;\" \/>\n<meta property=\"og:description\" content=\"by William D&#039;Angelo , posted 1 day ago \/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ubirataonline.com.br\/en\/we-are-moving-away-from-a-hardware-centric-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/portalubirataonline\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/portalubirataonline\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-08T19:41:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vgchartz.com\/articles_media\/images\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\" \/>\n<meta name=\"author\" content=\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@x.com\/ubirataonline\" \/>\n<meta name=\"twitter:site\" content=\"@ubirataonline\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/\"},\"author\":{\"name\":\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#\\\/schema\\\/person\\\/372f87bbd3fdd79b8556b84c98d0bc1c\"},\"headline\":\"&#8216;We Are Moving Away From a Hardware Centric Business&#8217;\",\"datePublished\":\"2025-08-08T19:41:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/\"},\"wordCount\":329,\"publisher\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\",\"articleSection\":[\"Brasil\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/\",\"name\":\"'We Are Moving Away From a Hardware Centric Business' - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\",\"datePublished\":\"2025-08-08T19:41:07+00:00\",\"description\":\"by William D'Angelo , posted 1 day ago \\\/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\",\"contentUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg\",\"width\":670,\"height\":172},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/ubirataonline.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"&#8216;We Are Moving Away From a Hardware Centric Business&#8217;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#website\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/\",\"name\":\"Ubirat\u00e3 Online Not\u00edcias\",\"description\":\"Not\u00edcias de Ubirat\u00e3, regi\u00e3o, Brasil e mundo, com informa\u00e7\u00e3o atualizada e compromisso com o leitor.\",\"publisher\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\"},\"alternateName\":\"Ubirat\u00e3 Online\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ubirataonline.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#organization\",\"name\":\"Ubirat\u00e3 Online Not\u00edcias\",\"alternateName\":\"Ubirat\u00e3 Online\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/\",\"logo\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/portalubirataonline\",\"https:\\\/\\\/x.com\\\/ubirataonline\",\"https:\\\/\\\/mastodon.social\\\/@ubirataonline\",\"https:\\\/\\\/www.facebook.com\\\/groups\\\/311144672285604\",\"https:\\\/\\\/www.facebook.com\\\/UBTAOnline\",\"https:\\\/\\\/www.instagram.com\\\/portalubirataonline\\\/\",\"https:\\\/\\\/twitter.com\\\/ubirataonline\"],\"description\":\"Somos um portal de not\u00edcias independente, criado em 5 de janeiro de 2009, com o objetivo de informar, conectar e valorizar a nossa comunidade de Ubirat\u00e3 e toda aregi\u00e3o. Com conte\u00fado atualizado, confi\u00e1vel e relevante, o Ubirat\u00e3 Online \u00e9 o seu espa\u00e7o para ficar por dentro dos principais acontecimentos locais, regionais, Brasil, Mundo e de interesse geral. Nosso compromisso \u00e9 com a verdade, a transpar\u00eancia e o respeito ao leitor.\",\"legalName\":\"UBIRATA ONLINE NOT\u00cdCIAS\",\"foundingDate\":\"2009-01-05\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"},\"publishingPrinciples\":\"https:\\\/\\\/ubirataonline.com.br\\\/faq\\\/\",\"address\":{\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#local-main-place-address\"},\"geo\":{\"@type\":\"GeoCoordinates\",\"latitude\":\"-24.5361401\",\"longitude\":\"-52.9921776\"},\"telephone\":[\"+5544998308235\"],\"contactPoint\":{\"@type\":\"ContactPoint\",\"email\":\"contato@ubirataonline.com.br\"},\"openingHoursSpecification\":{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"00:00\",\"closes\":\"23:59\"},\"email\":\"contato@ubirataonline.com.br\",\"vatID\":\"47.621.418\\\/0001-80\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/#\\\/schema\\\/person\\\/372f87bbd3fdd79b8556b84c98d0bc1c\",\"name\":\"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO\",\"pronouns\":\"Ele\",\"description\":\"Desde 2003 trabalhando com not\u00edcias.\",\"sameAs\":[\"http:\\\/\\\/ubirataoline.com.br\",\"https:\\\/\\\/www.facebook.com\\\/portalubirataonline\",\"https:\\\/\\\/www.instagram.com\\\/ubirataonline_oficial\",\"https:\\\/\\\/x.com\\\/x.com\\\/ubirataonline\"],\"honorificPrefix\":\"Mr.\",\"honorificSuffix\":\"MD\",\"birthDate\":\"1980-06-16\",\"gender\":\"masculino\",\"award\":[\"V\u00e1rios pr\u00eamios de melhor portal da cidade\"],\"jobTitle\":\"Diretor\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/en\\\/author\\\/ubirataonline\\\/\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#local-main-place-address\",\"streetAddress\":\"Rua dos Coqueiros, 104 - Bairro Boa Vista, Rua dos Coqueiros, 104 Bairro Boa Vista\",\"addressLocality\":\"UBIRATA\",\"postalCode\":\"85440-000\",\"addressRegion\":\"PR\",\"addressCountry\":\"BR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ubirataonline.com.br\\\/we-are-moving-away-from-a-hardware-centric-business\\\/#local-main-organization-logo\",\"url\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logoubirataonline-1.webp\",\"contentUrl\":\"https:\\\/\\\/ubirataonline.com.br\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/logoubirataonline-1.webp\",\"width\":500,\"height\":500,\"caption\":\"Ubirat\u00e3 Online Not\u00edcias\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"UBIRATA\" \/>\n<meta name=\"geo.position\" content=\"-24.5361401;-52.9921776\" \/>\n<meta name=\"geo.region\" content=\"Brazil\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"'We Are Moving Away From a Hardware Centric Business' - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","description":"by William D'Angelo , posted 1 day ago \/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ubirataonline.com.br\/en\/we-are-moving-away-from-a-hardware-centric-business\/","og_locale":"en_US","og_type":"article","og_title":"'We Are Moving Away From a Hardware Centric Business'","og_description":"by William D'Angelo , posted 1 day ago \/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is","og_url":"https:\/\/ubirataonline.com.br\/en\/we-are-moving-away-from-a-hardware-centric-business\/","og_site_name":"Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","article_publisher":"https:\/\/www.facebook.com\/portalubirataonline","article_author":"https:\/\/www.facebook.com\/portalubirataonline","article_published_time":"2025-08-08T19:41:07+00:00","og_image":[{"url":"https:\/\/www.vgchartz.com\/articles_media\/images\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg","type":"","width":"","height":""}],"author":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","twitter_card":"summary_large_image","twitter_creator":"@x.com\/ubirataonline","twitter_site":"@ubirataonline","twitter_misc":{"Written by":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#article","isPartOf":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/"},"author":{"name":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","@id":"https:\/\/ubirataonline.com.br\/#\/schema\/person\/372f87bbd3fdd79b8556b84c98d0bc1c"},"headline":"&#8216;We Are Moving Away From a Hardware Centric Business&#8217;","datePublished":"2025-08-08T19:41:07+00:00","mainEntityOfPage":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/"},"wordCount":329,"publisher":{"@id":"https:\/\/ubirataonline.com.br\/#organization"},"image":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#primaryimage"},"thumbnailUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2025\/08\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg","articleSection":["Brasil"],"inLanguage":"en-US","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/ubirataonline.com.br\/en\/#organization"}},{"@type":"WebPage","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/","url":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/","name":"'We Are Moving Away From a Hardware Centric Business' - Ubirat\u00e3 Online Not\u00edcias - A realidade ao seu alcance!","isPartOf":{"@id":"https:\/\/ubirataonline.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#primaryimage"},"image":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#primaryimage"},"thumbnailUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2025\/08\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg","datePublished":"2025-08-08T19:41:07+00:00","description":"by William D'Angelo , posted 1 day ago \/ 7,903 ViewsSony Senior Vice President Sadahiko Hayakawa in a Q&amp;A session with investors stated PlayStation is","breadcrumb":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#primaryimage","url":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2025\/08\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg","contentUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2025\/08\/sony-senior-vp-we-are-moving-away-from-a-hardware-centric-business-295416_expanded.jpg","width":670,"height":172},{"@type":"BreadcrumbList","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/ubirataonline.com.br\/"},{"@type":"ListItem","position":2,"name":"&#8216;We Are Moving Away From a Hardware Centric Business&#8217;"}]},{"@type":"WebSite","@id":"https:\/\/ubirataonline.com.br\/#website","url":"https:\/\/ubirataonline.com.br\/","name":"Ubirat\u00e3 Online Not\u00edcias","description":"Not\u00edcias de Ubirat\u00e3, regi\u00e3o, Brasil e mundo, com informa\u00e7\u00e3o atualizada e compromisso com o leitor.","publisher":{"@id":"https:\/\/ubirataonline.com.br\/#organization"},"alternateName":"Ubirat\u00e3 Online","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ubirataonline.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Organization","Place"],"@id":"https:\/\/ubirataonline.com.br\/#organization","name":"Ubirat\u00e3 Online Not\u00edcias","alternateName":"Ubirat\u00e3 Online","url":"https:\/\/ubirataonline.com.br\/","logo":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#local-main-organization-logo"},"image":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/portalubirataonline","https:\/\/x.com\/ubirataonline","https:\/\/mastodon.social\/@ubirataonline","https:\/\/www.facebook.com\/groups\/311144672285604","https:\/\/www.facebook.com\/UBTAOnline","https:\/\/www.instagram.com\/portalubirataonline\/","https:\/\/twitter.com\/ubirataonline"],"description":"Somos um portal de not\u00edcias independente, criado em 5 de janeiro de 2009, com o objetivo de informar, conectar e valorizar a nossa comunidade de Ubirat\u00e3 e toda aregi\u00e3o. Com conte\u00fado atualizado, confi\u00e1vel e relevante, o Ubirat\u00e3 Online \u00e9 o seu espa\u00e7o para ficar por dentro dos principais acontecimentos locais, regionais, Brasil, Mundo e de interesse geral. Nosso compromisso \u00e9 com a verdade, a transpar\u00eancia e o respeito ao leitor.","legalName":"UBIRATA ONLINE NOT\u00cdCIAS","foundingDate":"2009-01-05","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"},"publishingPrinciples":"https:\/\/ubirataonline.com.br\/faq\/","address":{"@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#local-main-place-address"},"geo":{"@type":"GeoCoordinates","latitude":"-24.5361401","longitude":"-52.9921776"},"telephone":["+5544998308235"],"contactPoint":{"@type":"ContactPoint","email":"contato@ubirataonline.com.br"},"openingHoursSpecification":{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"00:00","closes":"23:59"},"email":"contato@ubirataonline.com.br","vatID":"47.621.418\/0001-80"},{"@type":"Person","@id":"https:\/\/ubirataonline.com.br\/#\/schema\/person\/372f87bbd3fdd79b8556b84c98d0bc1c","name":"REDA\u00c7\u00c3O: UBIRAT\u00c3 ONLINE - F\u00c1BIO AUGUSTO CELESTINO","pronouns":"Ele","description":"Desde 2003 trabalhando com not\u00edcias.","sameAs":["http:\/\/ubirataoline.com.br","https:\/\/www.facebook.com\/portalubirataonline","https:\/\/www.instagram.com\/ubirataonline_oficial","https:\/\/x.com\/x.com\/ubirataonline"],"honorificPrefix":"Mr.","honorificSuffix":"MD","birthDate":"1980-06-16","gender":"masculino","award":["V\u00e1rios pr\u00eamios de melhor portal da cidade"],"jobTitle":"Diretor","url":"https:\/\/ubirataonline.com.br\/en\/author\/ubirataonline\/"},{"@type":"PostalAddress","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#local-main-place-address","streetAddress":"Rua dos Coqueiros, 104 - Bairro Boa Vista, Rua dos Coqueiros, 104 Bairro Boa Vista","addressLocality":"UBIRATA","postalCode":"85440-000","addressRegion":"PR","addressCountry":"BR"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ubirataonline.com.br\/we-are-moving-away-from-a-hardware-centric-business\/#local-main-organization-logo","url":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/06\/logoubirataonline-1.webp","contentUrl":"https:\/\/ubirataonline.com.br\/wp-content\/uploads\/2026\/06\/logoubirataonline-1.webp","width":500,"height":500,"caption":"Ubirat\u00e3 Online Not\u00edcias"}]},"geo.placename":"UBIRATA","geo.position":{"lat":"-24.5361401","long":"-52.9921776"},"geo.region":"Brazil"},"_links":{"self":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts\/63503","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/comments?post=63503"}],"version-history":[{"count":0,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/posts\/63503\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/media\/63504"}],"wp:attachment":[{"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/media?parent=63503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/categories?post=63503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ubirataonline.com.br\/en\/wp-json\/wp\/v2\/tags?post=63503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}